Insecure: Issa's 5 Reasons to Watch Season 1
The Defiant Ones
For Season 2 of Insecure, I approached the aesthetic of our campaign materials to be reminiscent of LA street culture. My biggest influences included the iconic gradient-filled prints from Colby Printing Co. and bold, brutalist type being used by streetwear brands in the recent year. In combining these choices, my main goal was to elevate the strong, female voice of Issa Rae to resonate with all members of the show's audience. This typographic style and thinking has carried over into promotional pieces for Season 3 with the introduction of 90s pop culture and hip hop references.
Weekly animations created for HBO's "Vice Principals" and published on Facebook before each episode to create more buzz and viewership.
Instagram & Snapchat
Selection of Instagram stories and Snapchat ads created for various HBO titles.
Promotional materials for HBO's Vinyl. Designs include vinyl record packaging as part of a gift to major cultural influencers, Snapchat ad assets and art-direction which aired during the Grammys 2016 Live Story, and graphics and pin designs for the music section of our weekly editorial website. vinylcuts.nyc
After the Thrones
Flat style illustrations for HBO's new, post-GOT talk show. Created as weekly episodic images for all viewing platforms. Each image highlights key moments from Game of Thrones, Season 6.